RJ Pohjanheimo
RJ Pohjanheimo
RJ Pohjanheimo
3 MSc., 10 years of experience
Jack of all trades, Master of three
Psychologist-engineer-designer. I design interfaces, research user behaviour, develop products, manage teams, make music, and take photos.
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Hi, I'm Ray (Joonatan)
I go by Ray or by my middle name Joonatan in my home country of Finland. I'm a highly trained and passionate Full-Stack Designer and Product Manager. My specialty is in mixing bold creativity with academic frameworks, fearlessly diving into new technologies, and build products from design to development. I create experiences with mobile, web, VR, AR, and in my latest indulgence, AI. I've founded a health tech and serious adaptive gaming start-up but have worked with a variety of other industries as well.
Full-stack Design
UX/UI Design
Product Design
User Research
Entrepreneurship
Product Management
Work
Senior UX Designer
Eficode
2021-Currently
Senior UX Designer
Eficode
2021-Currently
Co-Founder & Product Owner
Ameliate
2020-Currently
Co-Founder & Product Owner
Ameliate
2020-Currently
VR Designer & Product Manager
Psylaris
2020-2020
VR Designer & Product Manager
Psylaris
2020-2020
Lead UX Researcher
Hunome
2019-2020
Lead UX Researcher
Hunome
2019-2020
UX Designer
4LifeSupport
2017-2019
UX Designer
4LifeSupport
2017-2019
Freelancer
Ray Pohjanheimo T:mi
2016-2020
Freelancer
Ray Pohjanheimo T:mi
2016-2020
Education
Master of Science in Human-Computer Interaction Design
Paris-Sud University (Paris XI)
2020
Master of Science in Human-Computer Interaction Design
Paris-Sud University (Paris XI)
2020
Master of Science in Interaction Technology
University of Twente
2019
Master of Science in Interaction Technology
University of Twente
2019
Master of Science in Psychology
Lunds universitet
2017
Master of Science in Psychology
Lunds universitet
2017
Bachelor of Science in Psychology
University of Groningen
2013
Bachelor of Science in Psychology
University of Groningen
2013
Design process
How I Work
How I work
From deep psychological insights to beautiful designs and user validation.
Discovery
Learn what the users need through user research, workshops, and observation. Explore what's out there. Identify the pain points that glaringly need resolution.
1
Discovery
Learn what the users need through user research, workshops, and observation. Explore what's out there. Identify the pain points that glaringly need resolution.
1
Design
Put the users' vision on the canvas. Bounce ideas off AI, build wireframes, polished UIs, and elegant prototypes. Test early and fail fast.
2
Design
Put the users' vision on the canvas. Bounce ideas off AI, build wireframes, polished UIs, and elegant prototypes. Test early and fail fast.
2
Design
Put the users' vision on the canvas. Bounce ideas off AI, build wireframes, polished UIs, and elegant prototypes. Test early and fail fast.
2
Validation
Hear what the users think. Did it solve their problem? What can be done better? A thorough user research through surveys, interviews, and focus groups tell you exactly what works and what doesn't.
3
Validation
Hear what the users think. Did it solve their problem? What can be done better? A thorough user research through surveys, interviews, and focus groups tell you exactly what works and what doesn't.
3
Core skills
Skills
What I Do
What I can do
Owning the stages from idea to execution.
Full-stack Design
Product & Service Design
UX/UI Design
AI Design
User Research
Product Management
Product and Service Design
Unearth what truly is the customer's journey through your value proposition and how can you provide the best possible experiences.
Product and Service Design
Unearth what truly is the customer's journey through your value proposition and how can you provide the best possible experiences.
User Research
Discover user needs and pain points and validate the design solutions before full development commitment.
User Research
Discover user needs and pain points and validate the design solutions before full development commitment.
UX/UI Design
Ensure high standards of accessibility and usability without compromising aesthetic beauty. Remember the user not only when they use your app but also before and after that.
UX/UI Design
Ensure high standards of accessibility and usability without compromising aesthetic beauty. Remember the user not only when they use your app but also before and after that.
Prototyping
Building elegant high-fidelity prototypes and MVPs to bring your ideas to life.
Prototyping
Building elegant high-fidelity prototypes and MVPs to bring your ideas to life.
VS Code
GitHub
Vercel
Adobe
Framer
Figma
Unity
Lyssna
JIRA
Heuristic Evaluation
User Interviews
User Journeys
Design Systems
Wireframing
Prototyping
Leadership
AI Integration
Sound and Music Design
Reviews and references
What People Say
Real feedback from clients, colleagues, and users who trusted my expertise to solve their problems.
Real feedback from clients and users who trusted my design expertise to solve their problems.
Sameli Sivonen
Architect SAFA, Sustainable City Planning Specialist
"Ray at Ameliate Design created a well-functioning, beautiful website with a seamless customer experience. Working with Ray was easy and quick. They understood my needs and based on them created an outcome that met my needs better than I could have even imagined. The site considers the visitors as a person and meet the needs of both the user and the person visiting the site."
Jussi Kosola
CEO of VRTrauma
“We were very delighted with the website that Ray and Ameliate delivered. The work was completed quickly and according to our requirements, allowing us to keep with our release schedule for our product. Being closely involved in the design and development process also helped us stay up to date and offer input when necessary. Recommended.”
Ben Shih
Senior/Lead Product Designer at Miro
"It has been an honor and pleasure working with Ray in the past one year during our master program. Ray is always keen to share his ideas from the psychological/entrepreneurial point of view. Ray is also a talented music composer and user researcher who always bring our team's design/work to another level with his skills. Ray is one the best demo presenter I've ever seen. Ray' fantastic instincts made him a great team player, and I'm happy I got the chance to work with him."
Sameli Sivonen
Architect SAFA, Sustainable City Planning Specialist
"Ray at Ameliate Design created a well-functioning, beautiful website with a seamless customer experience. Working with Ray was easy and quick. They understood my needs and based on them created an outcome that met my needs better than I could have even imagined. The site considers the visitors as a person and meet the needs of both the user and the person visiting the site."
Jussi Kosola
CEO of VRTrauma
“We were very delighted with the website that Ray and Ameliate delivered. The work was completed quickly and according to our requirements, allowing us to keep with our release schedule for our product. Being closely involved in the design and development process also helped us stay up to date and offer input when necessary. Recommended.”
Ben Shih
Senior/Lead Product Designer at Miro
"It has been an honor and pleasure working with Ray in the past one year during our master program. Ray is always keen to share his ideas from the psychological/entrepreneurial point of view. Ray is also a talented music composer and user researcher who always bring our team's design/work to another level with his skills. Ray is one the best demo presenter I've ever seen. Ray' fantastic instincts made him a great team player, and I'm happy I got the chance to work with him."
100+
Design and user research projects.
100+
Design and user research projects.
100+
Design and user research projects.
25+
Happy clients
25+
Happy clients
25+
Happy clients
12+
Years of experience
12+
Years of experience
12+
Years of experience
FAQ'S
Answers
Find answers to common questions about my process and qualifications.
What can you do for me?
I can design or re-design your product/service/website, from a glimpse of an idea to an interactive MVP. I can conduct deep dive user research to discover issues and validate concepts. I can lead a product team and execute continuous delivery.
What do you excel in?
What else do you do?
What design tools do you use?
What platforms do you design for?
Will you travel?
What industries do you work with?
Do you offer development services?
Can you redesign my existing website?
What can you do for me?
I can design or re-design your product/service/website, from a glimpse of an idea to an interactive MVP. I can conduct deep dive user research to discover issues and validate concepts. I can lead a product team and execute continuous delivery.
What do you excel in?
What else do you do?
What design tools do you use?
What platforms do you design for?
Will you travel?
What industries do you work with?
Do you offer development services?
Can you redesign my existing website?