I offer a service to analyse video recordings for emotional expressions via AI and machine learning. I’ll then annotate and crunch the output data into statistics and deliver you a report. 

 

My service can be used to better detect and automate customers’ and test users’ emotional reactions to marketing messages and products. The result is more accurate, AI-powered analytics that can be used for better customer acquisition and user experience, leading to more profits.

 

As extras for the base service, I also provide user research services where I’ll recruit and record the test sessions. In addition, for product research I offer a Dilemma-Based Design proposal based on the emotion capture from the video feeds. The Dilemma-Based Design concept taps into the user’s internal dilemmas and provides an integrated solution for it. The resulting design drives user retention through a human-centred approach.

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The emotions I track for are:
- calm
- anger
- happiness
- surprise
- disgust
- fear
- sadness